Shonaquip - Garth Saloner, Jessica Jackley, Victoria Chang

Abstract Text: This case study tells the story of Shona McDonald, founder and managing director of South African company, Shonaquip. The company designed, manufactured, and supplied mobility equipment, as well as augmentative and alternative communication devices for people who had moderate and severe physical disabilities. Shonaquip also provided resources and support for its clients.
Title: Shonaquip
Author(s): Garth Saloner; Jessica Jackley; Victoria Chang
Case No: E355
Publication Year: 2009
Keywords: Entrepreneurship, South Africa, business growth, health, freecase, Growth Strategy, Family owned business, business marketing, entrepreneurs
Paper Copy Available: No
Electronic Copy Available: Yes. View the document(PDF).
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